Mobile Marketing Channel (Online Consumer Behavior) A Book Review

Manuel Alberto M. Ferreira

Abstract


The objective of this work is the book “Mobile Marketing Channel (Online Consumer Behavior)”, 978-3-319-31285-9 (Print) 978-3-319-31287-3 (Online), from Springer Series “SpringerBriefs in Business”, review

Full Text:

PDF


DOI: https://doi.org/10.2047/ijltfesvol7iss1-1305-1306

Refbacks

  • There are currently no refbacks.


Copyright © ExcelingTech Publisher, UK