Lawinska, Olga, Faculty of Management, Czestochowa University of Technology, Poland
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Vol 10, No 5 (2021): International Journal of Supply Chain Management (IJSCM) - Articles
Generation Z Customer Orientation as an Element of Social Customer Relationship Management
Abstract PDF -
Vol 10, No 5 (2021): International Journal of Supply Chain Management (IJSCM) - Articles
Social Media in Building Relationships Between Companies and Representatives of Generation Z in the CRM Concept
Abstract PDF